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Why Motivation is Important

What is the missing link in the information age? Information on success is so readily available that it is surprising why there aren’t more people who are living happy fulfilling lives.

What is the missing link in the information age? Information on success is so readily available that it is surprising why there aren’t more people who are living happy fulfilling lives. Why aren’t more of us successful? How is it that so many of us know what to do but still don’t do it?

The best way to begin explaining why people aren’t successful (even when they know how to be) is by learning about the power of motivation.

Working for Tony Robbins

When I was in my early twenties I worked for Anthony Robbins, the popular success guru and peak performance coach.

I remember the first week I worked for one of Tony’s franchises. I discovered something astonishing. The PDC’s (Personal Development Consultants) that worked for Tony Robbins weren’t using what they had learned. The tools and the knowledge they had at their disposal were incredible. These PDC’s not only knew what to do, but they knew the information inside and out.

And yet with all this knowledge about success and how to get it, very few were truly successful in the major areas of their lives. Some did not manage their finances well. Some had weight problems. Some had relationships that were volatile and unsatisfying. All the promise of what they were teaching was not reflected or integrated in their lives. Upon discovering this, I was critical towards their hypocrisy. How could they teach something that they don’t even use? I felt they were incongruent – that is to say, they were preaching one thing and doing another.

After working my way through telemarketing with Tony Robbins, I became a PDC myself. It wasn’t long before I too learned what was required for massive success. And yet similar to the other Personal Development Consultants I was working with, I found myself in possession of the knowledge of what to do, but not doing it. I became the very person I disliked just a few months before. I too was incongruent.

How could this be? I asked myself. Why am I not doing what I know would make my life better? What is preventing me?

The more I would learn about success, the more guilty I felt for not doing what I know I should be doing. Who am I to preach on success, when my life doesn’t reflect the success people are looking for?

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